General Manager, Commercial, EMEA
In 2015, Roberto Mauro assumed the position of Commercial General Manager, EMEA, of Avery Dennison’s Identification Solutions division, after having served Avery Dennison for more than 10 years. In this role, Roberto is responsible for driving profitable and sustainable growth within the EMEA region, developing commercial strategies and executing them in line with global objectives. Committed to finding new innovative ways to increase value for customers and markets, Roberto uses his proven leadership skills to motivate his dedicated team and achieve results. It is his determined and focused approach that ensures all processes and communications are continually improved at every level.
Prior to his current role, Roberto gained extensive experience within the Auto-ID industry, driving direct and indirect sales channels, and gaining insights into Product Management, Supply Chain, and Manufacturing solutions. Roberto started his career in consultancy before joining the Deutsche Telekom Group (Italy and Germany) where he held various leadership positions.
Roberto graduated from the University of Münster, Germany, with a Degree in Business Administration, specializing in Strategic Marketing and Distribution. He is fluent in German, Italian, English, and Spanish.